Forrester

PK Recognized as a Leader in 2019 Loyalty Service Providers Report by Independent Research Firm

PK receives second highest ranking in the current offering category (July 15, 2019) — PK, the strategy and design division of PK, has been named a leader by Forrester Research Inc. in... ...Read more

The State of Physical CX Today and How to Stay Ahead of the Curve

The intersection of digital and physical cx seemed novel just a few years ago. Today, physical CX interactions are less about novelty and more about meeting customers’ baseline expectations... ...Read more

The Dangers of Rushing a Business to the Altar

A recent article by Lori Wizdo, VP and Principal Analyst for B2B Marketing, Forrester Research is a sobering reminder of what can happen when you “rush a business to the... ...Read more