POSTED : diciembre 26, 2019
BY : PK
Shifting to an account-based strategy can significantly increase ROI, but only if done right. A successful ABM program starts with a successful ABM pilot, requiring thorough planning and careful execution.
PK’s Pilot Guide to Account-Based Marketing enables companies to tackle these questions effectively. The visual guide offers quick tips to launch an ABM pilot the right way:
This guide offers quick tips on how to ensure your ABM pilot is a success, including:
Download this guide to help ensure your company’s ABM pilot is designed to succeed and prepared to scale.
Etiquetas: ABM, ABM Program, Account-based marketing